Candidate Profile #163073

Connecticut – Danbury Area – Bank Marketing Director

• Years of Related Experience: 22
• Minimum Salary: $105K 
• Work Area:  Danbury, Connecticut
• Experience:
  • Specializes in digital advertising, branding, campaign development, event promotion, SEO, and Budget Management.
  • Management of all company-wide events, including employee programs and activities, while successfully managing four FTE employees.
  • Development of customer retention, conversion, and acquisition through strategic campaign efforts.
  • Manage department budget, including media buy spending and community development funding while expanding new outreach opportunities.
  • Design and implementation of media advertising (print, digital, social media, radio, and television).
  • Planning and design of corporate rebranding (deliverables, merchandising, and campaign initiatives).
  • Development of retail and business campaigns through digital efforts meeting measurable targets, including KPI and ROI measurement.
  • Non-profit liaison for sponsorship funding, corporate support, and donation management.
• Other Attributes:  Proficient in Fiserv, Communication Software (Constant Contact, HubSpot, Customer Relationship Management Systems), Design Programs (Adobe Creative Suite, Photoshop, Illustrator, InDesign, Metrics Analysis (SEO Marketing, Google Ads, Microsoft Excel, Microsoft PowerPoint, Segment) and Compliance (iDentifi).
• Education: Bachelor’s Degree in Communication
• Reference #:  163073
• Send Candidate’s Resume:  Click Here