Bank Marketing Manager – To $110K – Bay City, MI – Job # 2082

Who We Are

The Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & San Antonio, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves!

We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you.

The Position

Our bank client is seeking to fill a Marketing Manager role to be based in the Bay City, MI market. The selected candidate will be responsible for supporting the organization’s strategic financial goals and increase brand awareness.

The position includes a generous salary of up to $110K, an excellent benefits package, and maybe bonus eligible.

Marketing Manager responsibilities include:

  • Developing successful campaigns, updating management about and utilizing emerging trends within the financial services industry, and also managing community development initiatives.
  • Developing an ongoing successful digital marketing and data-driven strategies.
  • Managing marketing project teams, ensuring marketing and communication programs adhere to schedule and meet business objectives.
  • Identifying business unit marketing and/or communication campaign needs to be based upon business objectives.
  • Managing all aspects of the development and execution of each marketing and/or communication campaign project from conceptualization through execution and implementation.
  • Evaluating campaigns for effectiveness in meeting business objectives.
  • Analyzing the results of marketing campaigns and develop recommendations based on campaign results.
  • Contributing to the development and management of marketing campaign budgets.
  • Understanding and adhering to the Company’s risk and regulatory standards, policies, and controls. Identifying risk-related issues needing escalation to management.
  • Promoting an environment that supports diversity and reflects the bank’s brand.
  • Maintaining the bank’s internal control standards, including timely implementation of internal and external audit points together with any issues raised by external regulators as applicable.
  • Completing other related duties as assigned.

Who Are You?

You’re someone who wants to influence your own development. You’re looking for an opportunity where you can pursue your interests and your passion. Where a job title is not considered the final definition of who you are, but merely the starting point for your future.

You also bring the following skills and experience:

  • Bachelor’s Degree in Business with an emphasis in Marketing. Advanced degree preferred.
  • Five or more years of proven success in marketing with marketing strategy and execution experience, preferably in a financial institution environment.
  • Previous experience in a similar Marketing leadership role and a proven track record of successful and measurable advertising efforts.
  • Prior marketing, communication, and product development experience preferred.
  • Proven experience leading highly successful teams.
  • Knowledge of Microsoft Office, Excel, and Outlook.
  • Knowledge of graphic and database tools.
  • Strong attention to detail.
  • Strong creative and artistic abilities.
  • Ability to speak in and understand marketing and technological terms.
  • Strong digital marketing skills and online strategy development.
  • Proven ability to measure marketing results.

The next step is yours.  Email us your current resume along with the position you are considering to: